The pavilion "ConFOODeratio Helvetica", which covers an area of 4.432 square meters, combines industrial elements and tradition and is a project by studio Netwerch GmbH Brugg. While the towers, acting as deposits, recall the world of technology and machinery, the wooden terrace and buildings with gabled roof allude to the traditional Swiss villages. Much of the Swiss pavilion provides open access areas in which visitors can move around freely, while there is a ticketing system for accessing the food towers located in the center. Arriving from the Decumanus, the majority of visitors enter via a ramp leading to a raised terrace that houses at its center, a courtyard where the four towers are situated. On the terrace visitors can find the reception where they can collect their tickets to the towers, a stage for concerts and a tavern with restaurant, shop and VIP lounge in the loft area. On the platform they can view a themed exhibition on food types and nutrition in Switzerland.
The water and its protection as a vital resource for human life are among the central elements of the Pavilion (and Expo) designed by the architects of the Swiss netwerch and engineered (just for the idrica) from Geberit.
The hi-tech solutions of Geberit ensure the entire structure an intelligent management and no waste of resources and involve: all exhaust systems and water supply, installation systems for health care facilities, fittings touch free of bathrooms as well as the toilet-bidet latest generation of Geberit AquaClean.
The restaurant in the Swiss pavilion (managed by Palexpo Geneva in collaboration with Agro Marketing Switzerland) will give visitors the opportunity to discover Swiss food through a range of high-quality, competitively priced gastronomic specialities. The Swiss pavilion will offer an exclusive selection of Swiss wines thanks to a joint initiative by Swiss Wine Promotion, Palexpo Geneva and the Presence Switzerland unit of the Federal Department of Foreign Affairs. The cuisine of the restaurant reflects the culinary heritage of the partner cities and cantons. Swiss agriculture is also well represented in the form of the tower devoted to apples.
The Swiss pavilion is an ideal platform to showcase the outstanding quality of Swiss food and the performance of Swiss agriculture, in particular its multifunctional nature, the positive interactions between agriculture and tourism, and the agri-food system.